5 Quick Facts about Digital Signage

Over recent times, we have seen a phenomenal rise in the number of brands using Digital Signage to transform their traditional bricks-and-mortar stores and to engage their customers more effectively.

As we walk around shopping malls, fashion boutiques, retail stores, restaurants and even galleries, seeing LED Screens, LCD Screens or Interactive Way-finding Directory has become commonplace. The concept is simple: a display in public places which utilizes video or multimedia features to advertise or inform. These displays come in all shapes and sizes.

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A key factor in making the switch from traditional advertising to a digital signage solution is the advantages that digital signage offers. So, here are 5 quick facts (or benefits) about digital signage solutions.

#1 
8 out of 10 customers have entered a store because of a digital signage catching their interest.

#2
68% of consumers are influenced to make an unplanned, impulse purchase after seeing digital signage.

#3
Digital Signage helps minimise wait time – up to 35% decrease in perceived wait time.

#4
Stores with digital signage displays experience a 30% average increase in upswing sales volume.

#5
1 out of 4 customers (25%) wants to be able to see an extended range of products on screen via an in-store solution.

Conclusion
No matter what type of digital signage you are considering, there are loads of facts and figures out there to convince you that it is a great investment with a technology that is still on the rise.

For help setting up an easy-to-use, affordable digital signage system, get in touch with our specialist today at (65) 6846 0903 or enquiry@ascendcom.com.sg

 

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Take a Peek into AscendCom’s ‘Digital Lab’

Our very own new showroom, Digital Lab is finally up and running at full capacity! Get a first look at our new solutions and let us know what you think.

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The Digital Lab is a physical space in our office, where we showcase some of our latest innovations and customised solutions that have been created by our in-house creative team and hardware specialists.

AscendCom’s New ‘Digital Lab’ is Reinventing Retail & MICE Experiences
The Digital Lab is designed with vector art in different colours and themes across various zones. Each zone is rigged up to simulate a retail environment, such as a departmental store, a fashion boutique, a beauty store, a jewellery store as well as an innovative gallery setting.

In the Digital Lab, we will be showcasing some of our latest cutting-edge digital signage and interactive solutions for retail and events, including vivid LED Display, Ultra-HD Video Wall, Interactive Product Recognition Table, Smart Signage and many more.

Our professional staff is always ready to provide the help you need in order to create another meaningful digital engagement.

We look forward to meeting you so do come by to visit our lab and have a coffee session with us. Drop us a line anytime via email or our Facebook Page. See you here!

P/S: We would like to take this opportunity to thank all our staff who assisted in this special project. Our deadlines for this project have been challenging yet critical. We know you guys have been putting in a lot of extra time, above and beyond the call of duty, and this has truly helped to ensure that we meet our benchmarks in a timely fashion. We couldn’t do it without each and every one of you! LAST BUT NOT LEAST,  thank you all that made it possible for us to be successful in this amazing little lab!