Go Digital! At the Singapore Retail Industry Conference and Exhibition (SRICE) 2018

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“Discover. Digitalise. Deliver!” is what we need in this new age retail industry. Discover the newest concepts, strategies and advancements in retailing, and transform your retail business with more engaging and interactive digital solutions.

Ascend Com is delighted to join the delegates to discuss on the challenges and contemporary trends, e-learning, mobile payments & business management, as well as digital marketing. It is definitely not the traditional way of those dull, static deliverables anymore, but instead, it’s the customisable digital content to gain more public attention and awareness for the retail future. Find out how our innovative ideas and products can comprehend to all your retail marketing needs!

Create a Big Wow factor for your customers by installing our animated digital LED panels at your events and road shows. A big thank you to our in-house creative team to carefully piece every water droplet together to give the entire design a natural waterfall feel that catches the attention of every delegate that has walked passed our booth.

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Also, with the more interactive and engaging way, the Kinect transparent screens have kept the delegates moving. Get all your movement captured immediately and have fun by moving your arms to draw strokes on the big transparent LED board. And yes, they are transparent! This means that they are definitely suitable for your shop front windows!

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In addition, we had our product recognition table at the event too. Using the RFID technology, it captures the associated orientation or chip embedded into the object to display the information accordingly. It sparked the delegates’ interest to find out more on the projects and solutions that we have done.  Simply a swipe and you will be able to read the information that you need.

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Go Digital for the future of your retail industry! Share your ideas with us and our creative specialists will craft out customized digital interactive solutions. Get your customers engaged with you digitally today!

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5 Quick Facts about Digital Signage

Over recent times, we have seen a phenomenal rise in the number of brands using Digital Signage to transform their traditional bricks-and-mortar stores and to engage their customers more effectively.

As we walk around shopping malls, fashion boutiques, retail stores, restaurants and even galleries, seeing LED Screens, LCD Screens or Interactive Way-finding Directory has become commonplace. The concept is simple: a display in public places which utilizes video or multimedia features to advertise or inform. These displays come in all shapes and sizes.

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A key factor in making the switch from traditional advertising to a digital signage solution is the advantages that digital signage offers. So, here are 5 quick facts (or benefits) about digital signage solutions.

#1 
8 out of 10 customers have entered a store because of a digital signage catching their interest.

#2
68% of consumers are influenced to make an unplanned, impulse purchase after seeing digital signage.

#3
Digital Signage helps minimise wait time – up to 35% decrease in perceived wait time.

#4
Stores with digital signage displays experience a 30% average increase in upswing sales volume.

#5
1 out of 4 customers (25%) wants to be able to see an extended range of products on screen via an in-store solution.

Conclusion
No matter what type of digital signage you are considering, there are loads of facts and figures out there to convince you that it is a great investment with a technology that is still on the rise.

For help setting up an easy-to-use, affordable digital signage system, get in touch with our specialist today at (65) 6846 0903 or enquiry@ascendcom.com.sg

 

Ascend Com appointed Official Audio-visual and IT Network Provider to Singapore Airshow 2018

It is a wrap! The seven-day Singapore Airshow 2018 has come to an end!

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Ascend Com is pleased to be appointed as the official Audio-visual and IT Network Provider to Singapore Airshow 2018 – Asia’s largest aviation show featuring latest technologies and equipment by top aerospace companies around the world.

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We delivered custom-designed digital signage and interactive solutions for major industry players such as ST Engineering, Rolls Royce, ATR, COMAC and more. ST Engineering, one of Asia’s leading defence and engineering groups, showcased more than 100 innovative products, services and solutions at the Singapore Airshow 2018. Taking center stage as the largest exhibitor at the event, ST Engineering presented its capabilities through various technologies.

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For the second time around, we are delighted to work with ST Engineering to design and develop a virtual reality (VR) training flight simulation suite and an interactive mechanism on Smart MRO.

The Flight Simulator Cockpit is developed with all the same specifications and characteristics of the real aircraft. Visitors can see the cockpit of the aircraft, touch and operate the controls as if it were real.

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The Smart MRO interactive panel aims to educate the industry partners or visitors on various ST Engineering’s MRO (Maintenance, repair and operations) Solutions, ranging from Smart Mobility, Smart Inspection, Smart Manufacturing to Smart Analytics etc.

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Also, we have created two videos showcasing the products and solutions that ST Engineering has to offer. In order to convey and enhance the message of the solution video, we have incorporated 3D modeling and rendering into the video content.

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In addition, we have also created an interactive application for A*Star on their aerospace technologies and solutions.

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After reading the article, what’re your thoughts? Simply share your thoughts with us by leaving your comments below. If you are keen to find out more or would like to engage us for any digital and interactive solutions, please kindly leave your message here.

Stay tuned for more updates! 😇

O2O Retail: The Future is Now

header_imgThe retail renaissance is here!

As our world becomes increasingly digital, consumers are justifiably looking for a seamless experience that hovers between online and in-store purchase, and opportunities for consumers and retailers abound.

It is no longer sufficient for retailers to offer great products and follow traditional marketing practices to attract buyers. To stay engaged at every step of today’s multifaceted customer journey, retailers must adapt and construct an enhanced O2O (online-to-offline) retail experience.

We are delighted to introduce you our new retail concept – O2O Retail. Our holistic O2O Retail concept leverages innovative technology to transform brick-and-mortar store into an interactive environment and merges online and offline worlds to deliver a truly unique immersive customer experience.

With our range of comprehensive multimedia solutions and O2O Retail; we will guide you through the whole process of customer buying journey, as follows:

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Are you ready to join us for this real-time retail transformation? Talk to our specialist today!

SYSNMH Exhibition: Stitches of Love – Hidden Blessings in Children’s Clothing & Accessories

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Stitches of Love — Hidden Blessings in Children’s Clothing and Accessories is a special exhibition co-presented by Sun Yat Sen Nanyang Memorial Hall (SYSNMH) and the Memorial Museum of Generalissimo Sun Yat-sen’s Mansion from Guangzhou, China.

This exhibition aims to highlight the parental love and concern encapsulated in children’s clothing and accessories of the Chinese culture, and features close to 100 clothing and accessory items from the late Qing to early Republican period.

Ascend is commissioned to provide three multimedia mechanisms, allowing visitors to discover more about the richness of the Chinese language, heritage, and values through the comprehensive exhibits.

The first, Boys at Play, allows visitors to explore the intricate stitches, scenes and stories depicted on the “Hundred Boys at Play” tapestry. They also get to virtually feel and touch the artefacts through the interactive screen.

The experience continues with our customised Selfie/Photo Booth for visitors to personalise photographs taken with stickers inspired by the artefacts.

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To cater for the younger crowd, we have designed and developed an interactive application that visitors can colour and personalise their own tailor-made avatar. Not forgetting to mention that the visitors can see their customized avatar comes to live on the bigger screen.

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This is an ongoing exhibition from 27 May 2017 to 04 March 2018. Do visit this special exhibition at the Sun Yat Sen Nanyang Memorial Hall and have a hands-on experience with our interactive mechanisms.

If you wish to find out more what we can offer, please click here to talk to our specialist today!

Ascend wins Singapore Prestige Class Award 2016/17!

Good news comes in pairs! We’ve just been certified the completion of an Internal Brand Audit and also awarded the Singapore Prestige Class Awards 2016/2017! We are indeed very honoured to win this highly competitive and coveted award from the Singapore Business Media Pte Ltd.

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This award is established with the belief that utilising and endorsing quality training to develop the skills of employees will play a large role in refining and revolutionising Singapore’s business landscape. It will put the best of Small and Medium-sized Enterprises (SMEs) in the limelight, demonstrate their best practices and achievements and exhibit their brand name on an international scale.

We would like to thank all our staffs, partners and clients in making this award possible. This is an endorsement for our marketing efforts, and we will strive towards our brand vision of providing one-stop integrated multimedia solutions to our clients.

You may also want to read the feature write-up here.

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Please feel free to reach out to us to find out more about Ascend Com. Cheers!

We’ve won an award!

Singapore SME 1000 Company AwardWe are delighted and honored to announce that Ascend Com has recently won an achievement award as a Singapore SME 1000 Company in the category of Emerging 2017 and being recognized as one of the top companies in the 30th Singapore 1000 Family of Rankings (Singapore 1000, SME 1000 incorporating Singapore International 100 and Fastest Growing 50).

The Singapore 1000 rankings are the country’s only annual corporate accolade which has to be earned and not nominated. This prestigious award recognises and ranks the nation’s top companies based on their annual revenue in the complete listings. There are no paid participants and over 70,000 financials are considered before the top 1000 corporations (Singapore 1000), top 1000 SMEs (Singapore SME 1000) and top 100 Internationalising corporations and SMEs (Singapore International 100) are announced.

We are deeply grateful for this recognition and we would like to thank our wonderful team and business partners for their continued support and efforts during technology and interactive solution innovation. Together we are able to offer an integrated, well-designed interactive solutions that meet our clients’ needs in engaging their brand audiences.

Here’s to more awards in the future and to all the other winners and partners, we would like to offer our congratulations and best wishes for your future success.

If you would like to know more about what we can do for you (or your brand), please feel free to reach out to us at enquiry@ascendcom.com.sg or (65) 6846 0903.