In the Loop: Conferences & Exhibitions Quarterly

The first quarter of 2015 wraps up today. Thanks to multiple projects Ascend has been appointed to, it has been an active year thus far.

ART STAGE 2015

Working together with Art Stage Singapore and its exhibitors, we were able to create one-of-a-kind video projections that definitely gave the art fair a wow-factor.

Since its first show in 2011, Ascend has worked with Art Stage to showcase the best in our clients’ content for the largest global display of Southeast Asian contemporary art.

Other services included the provision of display screens and sound systems. As an associate partner and AV and IT provider for Art Stage 2015, we were proud to be able to deliver our services and look forward to working for next year’s show of amazing art pieces.

EMTECH 2015

Organised by MIT Technology Review and Koelnmesse, Ascend supported this annual conference through new-age lighting effects and video and sound systems.

Providing an atomic backdrop and moving head lights along with our 10,000 ANSI Lumens Projectors, we were able to showcase stunning visual effects in our second year as the AV provider for EmTech Singapore.

Complimenting the lighting and video display were our sound systems that allowed speakers to present on emerging technologies that are developing new markets and changing the world.

MAISON & OBJET 2015

Organisation Safi gave us the chance to support areas such as their VIP Lounge and Press Club, Conference Area, Opening Party and Exhibitor Booths such as Tribu and Oryza through our AV and IT services.

Par can lights and trussing were provided for the VIP lounge and Tribu, enhancing the lighting display in the areas, and display screens aided exhibitors in marketing their content and services.

IT support and network connectivity were also provided in the VIP lounge and press club, and sound systems, lighting and video projections aided the conference and opening party for the annual home, decoration and design show.

WORLD RETAIL CONGRESS 2015

For the third consecutive year, our team worked with i2i Events Group for the World Retail Congress that brought together leaders and experts worldwide to discuss and share insights on the retail industry.

The main highlight involved the turnover of the Main Plenary room into Breakout Sessions. Ascend provided full support in video projection, sound systems and lighting systems for the main plenary and all three breakout rooms.

The first quarter of 2015 has been delightful for our team and has left us ecstatic for what’s ahead.  We are grateful to have been able to extend our Audiovisual and IT services in a flourishing array of conferences and exhibitions and would like to thank our clients and the event organizers for the wonderful opportunity to do so.


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Singapore Power’s “Energy Heroes! – The Mobile Exhibition”

Ascend Com has recently collaborated with Kingsmen Exhibits Pte Ltd and Kingsmen Ooh-Media Pte Ltd to work on Singapore Power’s “Energy Heroes! – The Mobile Exhibition”. This is an initiative by SP-EMA to inculcate awareness and good practices on energy efficiency among the youngsters.

The Mobile Exhibition was first showcased during the annual Singapore International Energy Week 2014 and it will continue travel to various schools in 2015.

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In order to make education fun and interesting for the students, our in-house designers and programmers had design a series of games revolving around Zap, the sidekick mascot. The games include The Energy Squash, Kitchen Rescue, Sleep Tight!, The Great Energy Challenge and Photo Booth.

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The Energy Squash” challenges players to save as much energy as they can within 60 seconds by stepping onto the pressure sensor pad.

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Our team have made use of Kinect sensor in designing “Let’s Spot it” and “Kitchen Rescue”. Players are tasked to spot and identify energy inefficient habits using motion gesture and solve the mini quiz game to score bonus points.

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Sleep Tight!” is a memory game whereby players are required to match the pairs based on the Zap’s nightmares.

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The Great Energy Challenge”, allowing two players to compete against each other in a quiz game. To answer the quiz questions, players need to be in their best superhero poses!

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At the end of the exhibition, students can also take photo using our superheroes templates at the photo booth. Not forgetting to mention that the user can opt to send the photos to their personal email or post it on Facebook to remember their day!

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If you are thinking of how to engage your audience, don’t hesitate to contact us!

In the loop: ad:tech Singapore 2012

Coming double on its 5th year is the 2-day annual event for interactive advertising and digital marketing industry in Asia – ad:tech Singapore 2012.

Although it’s our 4th appointment as the Official AV & IT provider for the whole event, the thrill still lives on as stage lighting, projection, live feed and recording were fully provided to main conference hall, breakout rooms and private seminar rooms while AV displays and IT networking set-up were delivered to the event’s exhibition hall.

The event ended on a high note and we’re already looking forward to deliver equivalent support for next year.

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