5 Quick Facts about Digital Signage

Over recent times, we have seen a phenomenal rise in the number of brands using Digital Signage to transform their traditional bricks-and-mortar stores and to engage their customers more effectively.

As we walk around shopping malls, fashion boutiques, retail stores, restaurants and even galleries, seeing LED Screens, LCD Screens or Interactive Way-finding Directory has become commonplace. The concept is simple: a display in public places which utilizes video or multimedia features to advertise or inform. These displays come in all shapes and sizes.

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A key factor in making the switch from traditional advertising to a digital signage solution is the advantages that digital signage offers. So, here are 5 quick facts (or benefits) about digital signage solutions.

#1 
8 out of 10 customers have entered a store because of a digital signage catching their interest.

#2
68% of consumers are influenced to make an unplanned, impulse purchase after seeing digital signage.

#3
Digital Signage helps minimise wait time – up to 35% decrease in perceived wait time.

#4
Stores with digital signage displays experience a 30% average increase in upswing sales volume.

#5
1 out of 4 customers (25%) wants to be able to see an extended range of products on screen via an in-store solution.

Conclusion
No matter what type of digital signage you are considering, there are loads of facts and figures out there to convince you that it is a great investment with a technology that is still on the rise.

For help setting up an easy-to-use, affordable digital signage system, get in touch with our specialist today at (65) 6846 0903 or enquiry@ascendcom.com.sg

 

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Ascend Com wins LG Electronics’ Best Video Wall Reseller

We are overjoyed to announce that Ascend Com has adjudged as the Best Video Wall Reseller of the Year at the recently concluded LG Electronics Business Solutions Division Partner’s Appreciation Night 2017.

image001.jpegHeld at The Cannery for the Partner Awards is a platform that brings together and recognizes the contribution, dedication, and commitment from LG Electronics Business Solutions Division’s partners within the commercial market for FY17.

Ascend Com has been a leader in providing Digital Signage solutions and our focus on Video Wall products and other digital solutions helped the company achieve this feat.

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Albert Ng, Director of Business Development said:

“We are thrilled to win and get recognised for this award. We work hard to disrupt the retail space with creative and innovative digital solutions that drive value to our clients through enhanced digital experiences, close client relationships and ultimately high ROI.”

If you are planning to create a digital experience for your next retail space, please do not hesitate to contact us. We’re happy to assist you!

O2O Retail: The Future is Now

header_imgThe retail renaissance is here!

As our world becomes increasingly digital, consumers are justifiably looking for a seamless experience that hovers between online and in-store purchase, and opportunities for consumers and retailers abound.

It is no longer sufficient for retailers to offer great products and follow traditional marketing practices to attract buyers. To stay engaged at every step of today’s multifaceted customer journey, retailers must adapt and construct an enhanced O2O (online-to-offline) retail experience.

We are delighted to introduce you our new retail concept – O2O Retail. Our holistic O2O Retail concept leverages innovative technology to transform brick-and-mortar store into an interactive environment and merges online and offline worlds to deliver a truly unique immersive customer experience.

With our range of comprehensive multimedia solutions and O2O Retail; we will guide you through the whole process of customer buying journey, as follows:

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Are you ready to join us for this real-time retail transformation? Talk to our specialist today!

SK-II Interactive Tester Bar @ Changi Airport

After months of working with P&G client and anticipating for the store to open, the SK-II Interactive Tester Bar is finally installed at Singapore Changi Airport Terminal 3 Departure Hall.

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This interactive application allows consumers to find out more about SK-II products, simply by putting the product on the Multi-taction table. They will be able to retrieve product information and watch videos. This technology also allows multiple users to use it at the same time and even when you are standing in the opposite direction!

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Our video production team also play a part by producing a teaser video that is play along at the side of the counter to provide instruction on how to use the interactive.

Contact us today, if you wish to adopt an interactive technology for your store!

Singapore Power’s “Energy Heroes! – The Mobile Exhibition”

Ascend Com has recently collaborated with Kingsmen Exhibits Pte Ltd and Kingsmen Ooh-Media Pte Ltd to work on Singapore Power’s “Energy Heroes! – The Mobile Exhibition”. This is an initiative by SP-EMA to inculcate awareness and good practices on energy efficiency among the youngsters.

The Mobile Exhibition was first showcased during the annual Singapore International Energy Week 2014 and it will continue travel to various schools in 2015.

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In order to make education fun and interesting for the students, our in-house designers and programmers had design a series of games revolving around Zap, the sidekick mascot. The games include The Energy Squash, Kitchen Rescue, Sleep Tight!, The Great Energy Challenge and Photo Booth.

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The Energy Squash” challenges players to save as much energy as they can within 60 seconds by stepping onto the pressure sensor pad.

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Our team have made use of Kinect sensor in designing “Let’s Spot it” and “Kitchen Rescue”. Players are tasked to spot and identify energy inefficient habits using motion gesture and solve the mini quiz game to score bonus points.

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Sleep Tight!” is a memory game whereby players are required to match the pairs based on the Zap’s nightmares.

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The Great Energy Challenge”, allowing two players to compete against each other in a quiz game. To answer the quiz questions, players need to be in their best superhero poses!

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At the end of the exhibition, students can also take photo using our superheroes templates at the photo booth. Not forgetting to mention that the user can opt to send the photos to their personal email or post it on Facebook to remember their day!

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If you are thinking of how to engage your audience, don’t hesitate to contact us!

Ascend’s Digital Signage Solutions

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Digital signages are fast becoming a staple requirement in this Digital Age. Shoppers are constantly looking for more informative and engaging in-store experience.

Here at Ascend, we work closely with our clients to develop highly engaging solutions that are tailored for each of their business needs. Our aim is to help our clients create a whole new digital experience in the highly competitive retail landscape.

We are a turn key solution provider with an in-house team of hardware & networking specialist, creative designers and experienced programmers. We are a one stop shop that will help you plan and design your own ideal Digital Signage system.

The benefits of our Digital Signage Solutions are:-

  1. Fully customizable
  2. Web-based system
  3. Highly scalable
  4. Impactful content design
  5. Efficient and cost effective

With 12 years of experience in the multimedia industry, we have provided a wide array of professional Digital Signage that is specifically customized based on our client’s budget and requirements and our works can be seen in many prominent buildings, malls and renowned retail outlets.

Contact us today at: enquiry@ascendcom.com.sg

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